Digital Signage Platform

Enterprise Digital Signage Platform

A B2B media-and-hardware company needed an enterprise platform to run and manage digital signage for its own customers.

Industry
Media & hardware (B2B, anonymised)
Region
India
Capability
Digital Signage Platform
Client
Anonymised

Context

A B2B media-and-hardware company needed an enterprise platform to run and manage digital signage for its own customers.

Challenge

An ageing monolithic platform limited how the company could serve customers and display advertising, and needed a modern architecture and experience.

Solution

Built a complete enterprise digital-signage platform tailored to the client’s customers — re-architected from a monolith to microservices, redesigned the UI/UX, and improved the ad-display algorithm.

Outcomes

  • Customer satisfaction improved to 90%
  • Re-architected from monolith to microservices
  • Redesigned UI/UX and a smarter ad-display algorithm
  • New customers onboarded onto the platform

Technologies

Microservices architectureUI/UX redesignAd-scheduling algorithmEnterprise platform

Attribution

Delivered with an implementation or technology partner

Delivered by our software engineering team, with a technology partner.